February

Pickleball is the fastest-growing sport in America, so it’s no wonder Sarasota has become a great go-to place to play! 

Parks, community centers, and private recreation facilities around Sarasota County host drop-in play, allowing visitors to enjoy a good game along with the locals while on vacation year-round.

For those looking for a bit of romance and fun this Valentine's Day, Sarasota's got experiences to make you melt, on and offshore

Every March 14th, the world celebrates “Pi Day” – here's how in Sarasota

Though this annual holiday commemorates the mathematical constant of pi (π), or its equivalent of 3.14, no math expertise is required for this particular read—just a palette for a circular baked dish bursting with a flavorful filling. So, what better way to celebrate the day with a slice of pie from one of Sarasota County’s iconic bakeries? Enjoy this local pie roundup for sourcing a sweet, or savory, slice this March 14th, and any day after that. 

Winter is now in the rearview mirror and a road trip is always a good idea

Defrost those winter muscles with a little vernal sunshine—springtime is approaching and the mile markers are calling.  So mark some OOO on the calendar, jump in the car and hit the wide-open road. 

Know where to park your car for the day and ways to get around Sarasota's most sought-after beach parks and barrier islands.

Whether you're road-tripping into town or flying in and renting a car, finding a spot to park at the beach during busy times can prove challenging. 

Here are local tips for getting to and parking at Sarasota County's public beaches to ensure you get the most out of your day in the sun and sand!

SARASOTA, Fla. – After serving at the helm of Visit Sarasota County (VSC) for 24 years, Virginia J. Haley announces her plans to retire at the end of September 2023. Haley’s retirement has been planned and the VSC Board of Directors has an established succession plan in place.

It's all happening on Florida's Gulf Coast this spring. Don't miss a beat!

From blues and jazz festivals, film screenings and tennis competitions, to food and wine tastings, an annual PRIDE festival and a day dedicated to shark teeth—spring is where it's at on Florida's Cultural Coast®! Whether here for spring break, a weekend trip or a local looking for some fun, there is ample opportunity to find something exciting happening in Sarasota County this 2023 season. 

Dive into aquatic adventures below the blue by snorkeling or free diving sites off Sarasota's vibrant coastline

Overflowing with water sports and water activities, Sarasota is a coastal dreamscape for those who'd rather be in water than on land. And for those who'd prefer to spend time under the water, can dive into the handful of snorkeling and dive sites of Sarasota County.