Welcome to the Sarasota Area

Soak up the sun along our white-sand beaches. Treat yourself to diverse dining, enriching arts and culture, shopping districts of all sorts and natural Florida fun. Here, each moment is your own.

Experience Sarasota

Where Sarasota Athletes Go to Unwind

Marie Selby Botanical Gardens Named in TIME's 2024 World Top Places

The Curtains Rise: A Guide to Sarasota's 2024-2025 Performing Arts Season

Best Sarasota Hotels for Art Aficionados

Sarasota Nightlife, Music & Entertainment

Getting Here & Where to Go

Behind the Masterpiece

on Florida's Cultural Coast Podcast

Listen every week as Visit Sarasota’s own arts & culture podcast brings you behind-the-scenes stories from our stages and studios.

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In illustration of a person painting on a stage

Latest Episode

October 1, 2024

00:20:20

S1E2: De-mystifying the opera with General Director of Sarasota Opera, Richard Russell

Richard Russell

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Places to Stay

Hotels & More

Choose from beachfront resorts with a view, stylish boutique hotels, comfortable vacation rentals or peaceful campgrounds.

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Arts & Culture

Museums to Theaters

Sarasota is known as Florida's Cultural Coast® for good reason. Visit a museum, take in a show, celebrate at a festival, or discover what makes this a circus city.

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Shopping

Browse & Buy

Make room in your bag – shopping in Sarasota means everything from high-end handbags to golden conch shells. What will you bring home?

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Attractions & Tours

Local Must-Dos

From family-friendly gardens where you can hand-feed flamingos to adventure courses where you can zip-line through the trees, here are some don’t-miss spots in Sarasota.

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Welcome to the Sarasota Area

S1E2: De-mystifying the opera with General Director of Sarasota Opera, Richard Russell

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