November

VSC Board in front of AVA

The RV affectionally named AVA – Area Visitor Assistant – will serve as an extension of the tourism marketing organization at community and sporting events

The newest team member at Visit Sarasota County (VSC) has four wheels and a purpose to better educate people visiting and living in our community. Meet AVA, the 18-foot “Area Visitor Assistant” RV, which is hitting the streets from UTC to Manasota to promote local businesses and all Sarasota County has to offer.

2024
November

spa at st regis longboat key resort

Whether you want to commit to a healthier new you or just looking for a spa treatment for a special occasion, Sarasota offers dozens of options for a brighter you.

Day Spas

Whether you're looking to spend a full day of relaxation at a local day spa or a blissful hour with a massage, facial or other service, you've got many choices in Sarasota. Sarasota's day spas are ready to treat you like royalty–or, offer you a gift card so your loved one can feel that way. Here's a sampling of what you can enjoy at our local day spas:

2024
November

woman dancer of the sarasota ballet

With a rich legacy steeped in passion, precision and a global reputation that precedes it, The Sarasota Ballet is one of America’s leading Ballet companies.

The Sarasota Ballet continues to define itself as a Company that bridges legacy and innovation—bringing the world of dance to Sarasota and Sarasota to the world. This season, audiences are invited to experience movement that inspires and storytelling that endures.

2025
November

Sarasota Dance Company

From the graceful choreography of ballet to the pulsating beats of contemporary dance, the city's stages come alive with a diverse array of dance styles to experience. 

Welcome to the vibrant world of song and dance in Sarasota, where the city's very name is said to be a nod to its rhythmic roots, derived from a Spanish term meaning "a place of dancing." Here, you can learn the footwork and technique of Afro fusion or Latin ballroom styles, or sit in stillness as you're awed in the audience while watching stunning choreography and stories unfold.

2025
November

Longboat quick point

Delve into the world of nature, where ecological sanctity meets responsible recreation.

Before we dive in, let's clear up some confusion. Reserves and Preserves? Are they the same thing? Not quite — but they are often used interchangeably! Reserves serve as vital wildlife sanctuaries, minimizing human intrusion to protect native species and allow habitats to either heal or continue to thrive. Preserves, in contrast, strike a balance—preserving nature's sanctity while inviting responsible recreation and educational experiences.

2023
November