VSC Partner Resources

Welcome Partners! Thank you for your support and passion for our tourism industry. Let us help you make the most of your partnership.

COVID-19 - Florida’s Plan for Recovery – Phase 3

Effective September 25, Florida entered Phase 3 of Governor DeSantis' Plan for Recovery, known as Safe. Smart. Step-by-StepThis phase is regulated by Executive Order 20-244. Keep up-to-date with Executive Orders online via FLGov.com.

The CDC is another great resource for navigating your business during COVID-19. They have prepared General Business FAQs that are helpful. 

Visit Sarasota County has gathered a variety of resources that provide guidance and assistance to local businesses relative to COVID-19. View the COVID-19 business resources here

Join VSC for Partner Coffee!

Visit Sarasota will return to in-person Partner Coffees at a later date. Please stay tuned to Partner eNewsletters for more information. 

Partner Portal

Please take note of our Partner Portal and make sure you have access to your account. All leads, web listings, visitor guide listing, partnership-exclusive information will be updated regularly in our extranet. If you do not have access, please contact Kelly Defebo immediately.

Tourism University

Review the latest Tourism University presentation, from our sales, PR and content staff, for tips and tricks to help maximize your VSC partnership.

Partner Advertising and Co-Op Opportunities

Have you met Jerod Fuchs yet? Jerod is your representative to learn more about advertising and co-op opportunities with Visit Sarasota County. Get qualified leads and place valuable messaging to capture travelers' attention at the perfect time and place. More than one million visitors explore www.VisitSarasota.com each year in search of tourism information, make sure your business is stands out through deals, display advertising, email marketing, featured listings, commercial-grade video content and much more!

  • For details about partner advertising with Visit Sarasota County, contact Jerod Fuchs at 941-342-2347, or email [email protected].

Additional Partnership Opportunities

  • Add your own events to our VisitSarasota.com calendar.
  • Upload your deals via our Partner Portal
  • Obtain a Visit Sarasota County Partner Badge to display on your own site.​
  • Access the Tourism Business Marketing Academy (TBMA)—a new online platform covering best practices to improve your business' presence in Google, Yelp, TripAdvisor and more. (Email our Sales team to resend your password for the TBMA.)
  • Watch the webinar “Leveraging Google in Red Tide Recovery” and learn how to make the most of Google My Business features and improve engagement and conversion with customers. 
  • Review the “Leveraging Google Presentation” to understand how your business, and all of Sarasota County, benefit when you optimize your Google My Business Listing.
  • If you missed the lunch and learn with Miles Partnership and Google, watch this recording, “Leveraging Google – Live Session.” It provides an in-depth lesson on optimizing your Google My Business Listing as well as a Q&A conversation with local businesses who attended.

Our Brand is Your Brand

Visit Sarasota County wants to help our partners in promoting Sarasota County, so we’ve made our resources available to you! That includes a variety of assets like images, videos and branding tools. Visit our Brand Toolkit to learn more and to share the Sarasota County brand.

Contact Us

Kelly Defebo 
Director of Sales
[email protected] 
Office: 941.955.0991 ext 106 
Your contact for more information about becoming a partner.

Jerod Fuchs 
Travel Media Sales & Marketing Executive
[email protected] 
Direct: 941.342.2347 | Office: 800.683.0010 ext 2347
Your Contact for partner digital and guide sales

Sarasota County’s Brand Images

Family at Siesta Beach
Couple at Ringling
Family picnic on Siesta
Family at Orioles Game
Boomer Couple at Beach
Family Kayaking